Certain smells have the power to transport us to a different time.
Here’s exactly how perfumers use the scent memory connection to do it.
Experts in This Article
David Moltz is a co-founder and self-taught perfumer at D.S.
& Durga, a fragrance brand.
Olivia Jan is a senior perfumer at Givaudan, a fragrance company.
Much of the fragrance industry has been built on exactly this principle.
David Moltz is a co-founder and self-taught perfumer at D.S. & Durga, a fragrance brand.
Lucky for us, the results are often extraordinaryand occasionally, a little weird.
So, how exactly do you bottle memories and experience through fragrance?
Keep reading to find out more.
That means youll never perfectly replicate real-life smells in a bottled fragrance.
As Dr. Dalton explains, Everything in nature is so complex.
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David Moltz is a co-founder and self-taught perfumer at D.S. & Durga, a fragrance brand.
