Miranda Kerr talks about sustainability, organic ingredients, and Kora Organics Turmeric Glow Moisturizer.
Now, shes setting her sights on a different priority: sustainability.
There are so many buzzwords out there at the moment, which causes confusion for customers.
With our certification, we can be transparent, and I love that.
Plus, certified organic ingredients give people better results.
(She points to aCambridge studythat suggests up to 60 percent more antioxidants are found in organic ingredients.)
supermodel and founder and CEO of Kora Organics
Beyond formulation, though, is the issue of packaging.
The beauty industry producesa staggering amount of plastic waste, the vast majority of which goes into a landfill.
(Yes, even the stuff you toss into a recycling bin.)
Although Kora Organics uses plastic in its packaging, Kerr says the brand is shifting toward reusable andeasilyrecycled packaging.
Expect to see more glass, she says, asunlike plasticglass can be recycled nearly infinitely.
What is The Missionary Sex Position?
Miranda Kerr
For the moment, theres Kora Organics new launch, theTurmeric Glow Moisturizer($58).
Having refillable options excites me because, obviously, theres less waste involved, Kerr says.
You get to have a beautiful product that is more sustainable.
If we each do our little part, it can make a difference.
Want even more beauty intel from our editors?
Join Well+GoodsFine Print Facebookgroup (and follow us onInstagram) for must-know tips and tricks.
…
Got it, you’ve been added to our email list.
