It’s the first alternative milk made using artificial intelligence hitting store shelves in the U.S.
Learn more about how it’s made.
3: The Future of Processed Foods
Our editors independently select these products.
Does the world really need another alt-milk?
Jeff Bezos is betting on the answer to that question being yes.
you’re able to even choose between buying whole or 2 percent versions.
Matias Muchnick is the founder and CEO of NotCo, a food-tech company committed to using artificial intelligence to create plant-based foods that taste and behave just like animal products.
But whats actually in this milk, and how exactly is it made?
We asked the brands founder to find out.
Why create another alternative milk?
NotCo may be new to grocery stores in the U.S., but its big-time in Latin America.
Founder and CEO Matias Muchnick compares the alt-milk options out now to the subpar soy patties of the 90s.
With milk, its exactly the same, he says.
He believes that every non-dairy option on the market now falls short of traditional milk in some way.
Hence why the company decided to move from making plant-based meat to plant-based milk.
Oat milk is the reigning darling of the alt-milk world.
But is it even healthy?
Watch the video below to find out:
What is NotMilk and how is it made?
What molecules make it look, taste, and behave the way that it does?
We had to understand it before we could replicate it.
This is where AI technology comes in.
The findings are surprising: pineapple juice concentrate and cabbage juice concentrate are all crucial to the end result.
The combination of these ingredients together generates lactones that are similar to what milk has.
Then came the formulating and testing phase, which Muchnick says took two years to perfect.
But they have to convince consumers of the need for one more alternative milk first.
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