3: The Future of Processed Foods
For many, a morning cup of coffeeis an essential ritual.
Plus, its delicious.
But how sustainable is the coffee industryand how can you make your cup of joe more planet-friendly?
How sustainable is the coffee industry, really?
As with most universally-loved consumer habits, coffee production isnt the most environmentally friendly of practices.
At present, the coffee industry isnt very sustainable, says Craig Lamberty, owner ofConscious Coffees.
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The coffee industry is unfortunately full of marketing jargon and half-baked claims, says food scientistMakenzie Jackson, MS.
There are a lot of different logos and claims that are just marketing, she says.
So how do you determine which coffee beans are best for us and the environment?
Here, four things to look for when making a purchasestraight from the experts.
Fair Trade certification
As mentioned above, sustainability extends to human welfare.
Again, the actual certification is key.
This practice is known asagroforestry, or creating a more ecologically sound climate by mixing woody plants with agriculture.
(The shade minimizes the need for pesticides, too.)
Traceability
I like to know the journey my beans take from the plant to my cup, says Jackson.
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The clearest sign that a brandisntsustainable is lack of transparency, says Lamberty.
What region do the beans come from?
How are they grown?
The less information given, the more you should be wary of the product.
Basically, check that that your bean brand is being upfront about, well, everything.
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