recently launched a skin-boosting niacinamide version of their widely-acclaimed Power Grip Primer.

Here’s an honest, in-depth review.

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E.l.f.

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Has rightfully earned a reputation as the luxury makeup dupe authority.

It claims to hold foundation in place all day while harnessing the collagen-boosting powers of niacinamide.

Afterseeing numerous rave TikTok reviews about it, my curiosity got the best of me.

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board-certified dermatologist

Ahead, read all about e.l.f.s newest niacinamide primer, plus my honest review.

Niacinamideis atopical form of vitamin B3thats been shown todecrease inflammation,brighten skin, andboost collagen production.

What to know about the e.l.f.

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Power Grip Primer + 4% Niacinamide

The latest e.l.f.

FYI, humectants are moisturizers that draw moisture to the skin, and emollients add oil to the skin.

Texturally, this stuff feels more like a peel-off mask rather than a primer.

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This primer definitely delivers a good amount of stick.

Once on, my skin felt super tacky and seemed ready to cling to my foundation.

The stick factor helped grip mypre-foundation glotionand concealer right into place, just asover 1000 5-star reviewerspromised it would.

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board-certified dermatologist

niacinamide primers longterm skin-boosting effectsbut I can say it delivers the glowy, grippy staying power its name suggested.

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