Just B Lip Spectrum is a dual-ended lipstick that allows you to mix your perfect shade.

Here’s how they work.

Experts in This Article

Bina Khan is a makeup artist and founder of Just B Cosmetics.

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Nobody has been catering to people of our skin tone.

And that is something weve all got used to thinking is totally normal.

With that in mind, Khan decided to develop a line of lip shades that work for everyone.

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Bina Khan is a makeup artist and founder of Just B Cosmetics.

We give you both ends of a spectrum, says Khan.

We have a brighter shade on top and a deeper shade on the other end.

This allows you to tweak the color until its perfect for you.

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We call them Not Just because its notjustpeach, right?

There are two shades in each, says Khan.

In addition to mixing colors, the double-sided lippies also allow you to mix finishes.

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The brighter end is a juicy, cream glaze, while the deeper end is a velvety liquid.

The glaze is highly pigmented and contains protective sunflower seed oil, moisturizing candelilla wax, and hydrating squalene.

The liquid features hydrating beeswax and conditioning vitamin E. Which one you apply first is up to you.

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Bina Khan is a makeup artist and founder of Just B Cosmetics.

Using the Just B Lip Spectrum is just as simple as it sounds.

With one $38 product, I can mix the perfect shade for my unique complexion.

When makeup companies have said the perfect peachperfect peach for who?

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And I would like to think that it should work on every kind of skin tone.

Its not too pink, not too peach, and not too orange.

Teakwood, a 90s brown, is a liquid inspired by the dark golden grain in teak wood.

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Its a caramel brown with cool tawny undertones.

Ruby Cocoa is the liquid and is a toasted milk chocolate with a hint of blush pink.

It ends with Bougainvillea, named for the popular flower of Khans hometown Karachi.

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Its a raspberry red with plum undertones.

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