The challenge with many mineral SPFs is any potential white cast, says McNamara.
We use a universal vanishing tint that easily blends into most skin tones.
This allowed us to leave out those thickeners and emulsifiers that tend to make SPFs goopy, she says.
So when it came to developing the brands Cloud Cover, intensive testing was key.
Its a multipurpose item that could replace a few steps in your daytime routine.
Luxury Sun Ritual is makeups new BFF delivering a perfect canvas for makeup tool.
clean cosmetic chemist and founder ofKKT Consultants
She adds that its clinically proven to reduce hyperpigmentation, fine lines, and wrinkles.
Its everything weve ever wanted in an SPF and more.
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clean cosmetic chemist and founder ofKKT Consultants
